BRAND BUILDING
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If you’re into image building, Le Tour de Spice has the perfect recipe! These case studies of recent projects are just a few examples of what our spicy themes and innovative products can do for you!
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CASE STUDY: Safety Promotion
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End User: Walker Industries
Objective: Provide a gift to wish employees a safe and happy holiday during a shutdown. Theme: Don’t Let your Summer Go Up in Flames! Spice: World Tour BBQ Rub Solution: Each employees received a Test Tube of our World BBQ Rub along with the supporting Story Booklet that conveyed the message – Don’t Let your Summer Go Up in Flames! Savour the Heat but Keep the Flames in the BBQ. Along with the eye catching visual we included content that provided tips on how to maintain your BBQ and BBQ safely, further reinforcing their safety initiatives. We were told it was their best summer safety handout to date! |
CASE STUDY: Merger and Acquisitions
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End User: Two large Utility Companies
Objective: Provide a unique team building product that would be given out during an event where management team members from the two-merging utilities companies would attend. The goal was to promote how together, they will be stronger. Theme: Like Salt and Pepper We’re Better Together! Spice: Himalayan Sea Salt / Black Peppercorns Solution: Our Micro Mill filled with Pink Himalayan Sea Salt and Black Peppercorns was the perfect set up for our Salt & Pepper metaphor … Like Salt & Pepper we are Better Together. The Right Combination Creates a Whole New Flavor! The copy on the back of the sleeve tells the story how the synergies of these two organizations coming together are going to bring out the best flavors from both. |
CASE STUDY: Distributor Self Promotion
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End User: Scott Berry Promotions
Objective: Illustrate the creative use of a promotional product and let customers know that during COVID Scott was hugely assessable. Theme: Relax… This Berry has you Covered! One year later… Socially Distant. But Always Within Reach. Spice: World Tour BBQ Rub / Black Peppercorn Solution: The first Self Promo we created for Scott was based on promoting the message to his clients that they can Relax while he does the heavy lifting. We used Juniper Berries as the spice of choice as they provide relaxational properties to help you chill. Then COVID hit and Scott wanted to let his clients know he was available and always within Reach! So this called for some new creative! We photoshopped Scott on a mountain, phone and laptop in hand to service all of his clients’ requirements, on time and within budget! |
CASE STUDY: Sales Conference Incentive
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End User: Jewels of Arabia
Objective: Push Sales Team Members to hit quota to qualify for sales conference in Dubai Theme: Three Months to Qualify – Jewels of Arabia Spice: Sumac / Za’atar / Baharet Solution: We selected three spices native to the Dubai Region, Sumac, Baharat, Za'atar and packaged in our Promo Spice Tubes in a Mailer Box featuring a call to action to qualify. 500 of these kits were sent off to the Sales Team Members to encourage them to hit quota. Dubai is so close we can taste it! |
CASE STUDY: Virtual Sales Event
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End User: Xylem
Objective: Encourage 3,000 Sales Team Members to login for a Virtual Sales Conference Theme: Reach 2020 Spice: Lemon Juice Powder Solution: If you are going to attend a Conference it is always nice to have a beverage to go with it! Each Sales Team Member received a Cocktail Glass along with our Promo Spice Tube with Story Booklet. The spice of choice was Lemon Powder. Why Lemon Powder? It is idea for making a Whiskey Sour or Lemonade. We provided a drink recipe within the Story Booklet and encouraged all recipients to video tape their experience concocting their beverage and share it through the online portal for other Team Members to view. The online experience was huge and for 2021 we designed a Washington Apple Cocktail for their conference where? Washington of course. |
